Consumers make use of a customized Roastery smartphone application, to find out about various attributes of The Roastery. The application involves a digital menu and rewards customers with Digital badges. It must also be noted that these distributors outsource their digital strategy and tactics to “360 digital companies °” https://www.madjor.com/insight-article/the-transformation-of-chinese-digital-agencies-in-immersive-ux